If you are struggling to grow traffic for your website or any other platform like social media, one of the main reasons for your problem with the content that you are sharing is that it is not engaging or targeting the right audience. Here comes the answer: the public, which will help us grow traffic by targeting the audience.
What is answer to the public?
Answer the Public is the tool that gives keywords against the questions and categories that will target the audience, which will grow traffic as it provides all the relevant keywords that people are searching for on the internet, but it will be location-specific. We can choose a location based on who we want to target. This tool helps us enhance our SEO by giving us the answers to who, what, why, where, and how, which will help us reach more people.
5 easy steps for answering the public
1. Think about the category
First and foremost, work is a category in which we have to make content. Brainstorming is the ideal aspect in which we can easily reach our target category, like if we are interested in technology.
2. Search for relevant words
Search all the relevant keywords that are associated with the term technology so that we can decide what should be the specific keywords for our content.
3. Find the words that are highly searched
There will be a lot of huge data that is displayed when we search a keyword, and then we have to check which words have a high volume of searches. It is displayed in the dark red dot category.
4. Select a few keywords
After finding the highly searched keywords relevant to the topic, select a few words for the content.
5. Use these keywords in your content
Those keywords that were selected in the previous step should fit into the content in such a way that it looks better to read.
Pros of using answer the public
- We can save the results of our searches in Excel files to use later.
- If we face any difficulty while using it, customer support is always available.
- Apart from SEO, there are other options available, like consumer research.
Cons of using answer the public
- There are a limited number of searches per day, as you have to associate your Gmail account with it.
- The volume of the keyword is not defined.
- Social media should also be included, like Facebook, Instagram, etc.
Conclusion
In the world of this digital era, information is the most important asset. Answering the public is helping individuals and businesses target their audience to increase their worth in the market. We can create content that will eventually rank on search engines but also reach the target audience in a short time, which will help us grow our business. We recommend to the public that they grow their presence in the digital world.
FAQS
1. Is the answer free for the public to use?
Ans: Yes, it is free to use, while additional features can be availed of through a paid subscription that has three different packages: individual, pro, and expert. A lifetime offer can also be made.
2. Is the answer to the public updated?
Ans: Yes, it updates daily with the keywords that are trending on the search engine.
3. Can I add a location to optimize the content?
Ans: Yes, country location can be added while searching a keyword.
4. Will the public only be used for writing content?
Ans: No, it can be used for different platforms like social media, YouTube, and digital marketing to boost
5. Alternate sites to answer the public
Ans: Google Trends, Ubersuggest, Ahref, and Semrush
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